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by Borin Van Loon,Ziauddin Sardar

  • ISBN: 1848311842
  • Category: Politics
  • Author: Borin Van Loon,Ziauddin Sardar
  • Subcategory: Social Sciences
  • Other formats: lrf doc rtf lit
  • Language: English
  • Publisher: Icon Books (September 21, 2010)
  • Pages: 176 pages
  • FB2 size: 1793 kb
  • EPUB size: 1141 kb
  • Rating: 4.1
  • Votes: 642
Download Introducing Media Studies: A Graphic Guide fb2

Cultural studies is an exciting and hot field of study. It has become the rage amongst progressives of all sorts – not least because culture as a theme or topic of study has replaced society as the general subject of inquiry among progressives

Cultural studies is an exciting and hot field of study. It has become the rage amongst progressives of all sorts – not least because culture as a theme or topic of study has replaced society as the general subject of inquiry among progressives. Cultural studies has made its presence felt in academic work within the arts, the humanities, the social sciences and even science and technology.

Introducing Media Studies explores the complex relationship between the media, ideology, knowledge and power. Introducing Media Studies - Ziauddin Sardar. Why Should We Study the Media?

Introducing Media Studies explores the complex relationship between the media, ideology, knowledge and power. It explains how 'the audience' is constructed and how it in turn interprets the content and meaning of media representation. Why Should We Study the Media?

Ziauddin Sardar: Ziauddin Sardar is a hugely renowned writer, broadcaster, journalist and critic. Britain's own Muslim polymath' (Independent) has become one of the UK's leading intellectuals and writes on a huge variety of subjects in numerous newspapers and magazines throughout the world.

Ziauddin Sardar: Ziauddin Sardar is a hugely renowned writer, broadcaster, journalist and critic. He is also Visiting Professor of Postcolonial Studies at the City University, London. Borin Van Loon: Borin Van Loon has worked on numerous Introducing titles

Introducing Media Studies explores media history and the complex relationship between the media.

Introducing Media Studies explores media history and the complex relationship between the media.

Covering the ground from Antonio Gramsci to Raymond Williams, postcolonial discourse to the politics of diaspora, feminism to queer theory, technoculture and the media to globalization, Introducing Cultural Studies serves as a. .

Covering the ground from Antonio Gramsci to Raymond Williams, postcolonial discourse to the politics of diaspora, feminism to queer theory, technoculture and the media to globalization, Introducing Cultural Studies serves as an insightful guide to the essential concepts of this fascinating area of study. Other readers will always be interested in your opinion of the books you've read. Whether you've loved the book or not, if you give your honest and detailed thoughts then people will find new books that are right for them. 1. Introducing Wagner: A Graphic Guide.

Introducing Media Studies book. by. Ziauddin Sardar, Borin Van Loon (Illustrator). No one can escape the influence of the media  . Recent titles include Balti Britain: a Journey Through the British Asian Experience (Granta, 2008); and How Do You Know: Reading Ziauddin Sardar on Islam, Science and Cultural Relations (Pluto, 2006).

series is a book series of graphic guides covering key thinkers and topics in philosophy, psychology and science, and many others in politics, religion, cultural studies, linguistics and other areas. Books are written by an expert in the field and illustrated, comic-book style, by a leading graphic artist

Introducing Media Studies (Paperback). Ziauddin Sardar, Borin Van Loon. The media is ubiquitous

Introducing Media Studies (Paperback). The media is ubiquitous. Every day we watch hours of TV, listen to the radio, read newspapers and magazines, go to the cinema, sit in front of videos or surf the Web. These information commodities exercise enormous influence and power over all of us. Introducing Media Studies explores the complex relationship between the media, ideology, knowledge and power

His book The Uses of Literacy (1957) gave cultural studies its first identifiable, intellectual shape. Basing his work on .

His book The Uses of Literacy (1957) gave cultural studies its first identifiable, intellectual shape. Leavis's (1895- 1978) ideas on literary criticism, Hoggart argued that a critical reading of art could reveal "the felt quality of life" of a society.

Introducing mathematics. Originally published:, by Ziauddin Sardar, Jerry Ravetz and Borin Van Loon. Sardar, Ziauddin,Van Loon, Borin,Appignanesi, Richard. Includes bibliographical references and index.

The media has become a condition of our existence. Introducing Media Studies explores media history and the complex relationship between the media, ideology, knowledge, and power, presenting a coherent view of the media industry, media theory, and methods in media research.


Reviews about Introducing Media Studies: A Graphic Guide (4):
Malien
Simple and fun to read.
fetish
I've read several of these guides. They are all about theories derived from the Frankfurt School. If you know anything about the Frankfurt School, you know that their primary goal was to dismantle western civilization. Well, they did a pretty good job, in my opinion. Managed to ruin both Europe and the United States without firing a single shot from a gun. I guess if you hate having a structured society, this is your kind of theory. Being from China, I am of the opinion that some structure and order are required to have a beautiful society.
Painwind
If this book is less than a coherent whole, the fault is perhaps as much the nature of the subject matter as a failing on the part of the author(s). Already on page 9, we have Jonathon Margolis of the London Observer quoted thus: "Media studies is a pseudo-social science and puffed-up nonsense masquerading as an academic discipline." The accusation may have some merit; however, this same charge could be leveled against any number of contemporary ivory-tower activities, especially the cultural studies and sociology that is inspired by the likes of Michel Foucault and his ilk. (On that note, see the splendid 1997 LITERATURE LOST: SOCIAL AGENDAS AND THE CORRUPTION OF THE HUMANITIES by Yale University's John Ellis.)
That said, the volume is a timely reminder of just how much of modern-day life falls under the umbrella of "media." When we use the word "media," it is often in a far too restrictive sense: we think only of print journalism and the television news. Let us not forget those "media" (see pp. 16-17 epecially) that impinge far more on the consciousness of many global citizens, in particular advertising, comic books, rock videos, the cinema, and the Internet. Like the "news" of the more traditional meaning, all of these media are engaged on the same spectrum of activities. At the least complex and most innocuous end of the spectrum, those activities are essentially narrative ones. That is to say, they are ways of telling a story, value-free means of instruction and entertainment. They are high-tech versions of folk-tales around the campfire. At the other extreme of the spectrum (and the book leans to analysis of what goes on at this end), the activities are far more nuanced and nefarious. We are given messages not intended to inform intelligently, but to persuade unconsciously. We have not narrative, but propaganda. We are treated not as citizens, but as consumers. To put it another way, media is just a tool of market forces. One comes away from the book asking this question: At the dawn of the twenty-first century, is "the media" (the term here understood in its broadest sense) ultimately a force of enlightenment, or of darkness?
The highbrow comic-book format of the Icon Books INTRODUCING series (a series which on the whole is a wonderful set of primers on important thinkers, ideas and issues, past and present) seems to preclude anything like a formal table of contents (even if there is a half-assed index). So it might be worth listing what topics and themes the volume does treat (its examples tend to be heavily UK ones, hence not always readily familiar to North American audiences). Here is a 20-item ad hoc chapterization. Teachers (high school or post-secondary) seeking an entertaining beginner-level book for media studies might find it useful to have students do a pick-and-choose from items below. (I for one plan to purchase the book for use in the "media unit" of my senior high school English classes, if for no other reason than to whet their appetites for the Icon Books INTRODUCING series.)
(a) introduction [5-11]
(b) the "Sunny Delight" affair [12-15]
(c) media as big business [16-20]
(d) a mock UK History Channel "Evolution of Media Studies" [21-38]
(e) a primer on semiotics and some corresponding key vocabulary [39-49]
(f) media as a political tool [50-60]
(g) the notion of audience, centering on the TV show DALLAS [61-70]
(h) two competing models of "representation," `hegemonic' vs. `pluralistic' [71-75]
(i) stereotyping, esp. race and gender [76-88]
(j) the "news story" [89-100]
(k) comics and animation [101-104]
(l) radio [105-106]
(m) advertising [107-111]
(n) television & film & its production method [112-131]
(o) critical understanding of film [132-141]
(p) "foreign" & "alternative" film [142- 153]
(q) the newer technologies [154-58]
(r) media mega-corporations and "synergy" [159-166]
(s) fame & celebrity [166-169]
(t) conclusion re "the future" plus reading list [170-75]
Fearlesssinger
Media in transcultural context is made lively in this book.

Good reading for those who fail to visualize or contextualize media headlines.

I like the section on "criticisms of the Web." (p. 158)

Could have been more focused, instead of being encyclopedic, in this age of specialization.

Interestingly, Amazon is the cheapest store as compared to others for this title: [...]

Wish to see more such introductions, with better organization of the content.

Content page is missing in this book. What is interesting, herein is the presence of a detaled thematic Reading List, and a brief index.

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