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by Henry William Chesbrough

  • ISBN: 1578518377
  • Category: Money & Business
  • Author: Henry William Chesbrough
  • Subcategory: Management & Leadership
  • Other formats: txt doc lrf lit
  • Language: English
  • Publisher: Harvard Business Review Press; First Trade Paper edition (March 1, 2003)
  • Pages: 272 pages
  • FB2 size: 1767 kb
  • EPUB size: 1615 kb
  • Rating: 4.3
  • Votes: 639
Download Open Innovation: The New Imperative for Creating and Profiting from Technology fb2

Innovation Management also faces new paradigms, consequence of. .

Innovation Management also faces new paradigms, consequence of several circumstances, like globalization, technological intensity (Chesbrough, 2003; 2004; Smith, 2004; Hemphill, 2005; Gassmann, 2006; Chesbrough and Schwartz, 2007). the concept of Open Innovation (OI), proposed and developed by Henry Chesbrough (2003). Thus, the profits derived from the strategic position which the enterprises occupied in the market, being reinvested in I&D originating new discoveries, resulting in a vicious cycle. Bridging University-Firm relationships and Open Innovation literature: a critical synthesis.

A very good book on Open Innovation. Open Innovation is not new - it has been around for around 50 years. Many companies used OI to give themselves and edge. it was not given a name until the 21st century when Chesbrough saw it, being used, described it, gave it the name Open Innovaton and cashed in with fancy words such as "The New Imperative For Creating & Profiting From Technology"

Informazioni bibliografiche.

Henry Chesbrough is an Assistant Professor of Technology and Operations Management at Harvard Business School. Informazioni bibliografiche. Open Innovation: The New Imperative for Creating and Profiting from Technology. Henry William Chesbrough. Harvard Business School Press.

Open Innovation propounds the thesis that corporations should take a broader approach to innovation and IP (assuming that doing . Chesbrough's premise is that innovation is a technology company's wealth. What has changed since the 70s is how that wealth is use.

Open Innovation propounds the thesis that corporations should take a broader approach to innovation and IP (assuming that doing so fits within the company's business model). This book is essentially a series of case studies that the author uses to support his thesis. The first half of the book focuses primarily on Xerox and its PARC R&D facility; then the author moves on to Intel, IBM, Lucent, and a handful of others. Back then it was hoarded, now it is bought, sold, leased, borrowed, traded, and invested.

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New Ventures Group 8. Business Models and Managing Intellectual Property Making the Transition 177 Open Innovation Strategies . Business Models and Managing Intellectual Property Making the Transition 177 Open Innovation Strategies and Tactics Notes 197 Index 217 About the Author 227. 4 1 Xerox PARC The Achievements and Limits of Closed Innovation The xerox corporation, the leading copier company, has a storied history of innovation.

The New Imperative for Creating and Profiting from Technology. Boston, Massachusetts.

The Xerox Corporation had the vision to create and generously support PARC for more than thirty years

Open innovation : the new imperative for creating and profiting from technology, Henry W. Chesbrough. Its stock was a darling on Wall Street, one of the so-called Nifty Fifty. The Xerox Corporation had the vision to create and generously support PARC for more than thirty years. If the corporation were truly unaware of the value of the lab, it is hard to believe that this support should have continued for so long.

Henry William Chesbrough (born 1956) is an American organizational theorist, adjunct professor and the faculty director of.

Henry William Chesbrough (born 1956) is an American organizational theorist, adjunct professor and the faculty director of the Garwood Center for Corporate Innovation at the Haas School of Business at the University of California, Berkeley Contents. Open Business Models: How to Thrive in the New Innovation Landscape.

book by Henry William Chesbrough. Open Innovation : The New Imperative for Creating and Profiting from Technology. by Henry William Chesbrough.

In today's information-rich environment, companies can no longer afford to rely entirely on their own ideas to advance their business, nor can they restrict their innovations to a single path to market. As a result, says Harvard Business School Professor Henry W. Chesbrough, the traditional model for innovation—which has been largely internally focused, closed off from outside ideas and technologies—is becoming obsolete. Emerging in its place is a new paradigm, "open innovation," which strategically leverages internal and external sources of ideas and takes them to market through multiple paths. This path-breaking analysis is based on extensive field research, academic study, and the author's own longtime experience working in Silicon Valley. Through rich descriptions of the innovation processes of Xerox, IBM, Lucent, Intel, Merck, and Millennium, and the many spin-offs that have emerged from these firms, Open Innovation shows how a company can use its business model to identify a more enlightened role for R&D in a world of abundant information, better manage and access intellectual property, advance its current business, and grow its future business. Arguing that companies in all industries must transform the way they commercialize knowledge, Chesbrough convincingly shows how open innovation can unlock the latent economic value in a company's ideas and technologies.
Reviews about Open Innovation: The New Imperative for Creating and Profiting from Technology (7):
Monin
The book primarily focuses on the concept of transforming a company from the methodology of closed innovation to open innovation. The author provides many examples in support of a closed to open innovation transition by walking through numerous case studies that show a benefit after implementing open innovation.

The author begins by providing background for the test-case companies, Xerox and PARC. Afterwards, the author discusses the tactics (Chess and Poker games) that were implemented during the transition. Moving forward, the author discusses how to transform a firm with solely internal R&D (closed environment) into a firm that leverages both external and internal R&D (open environment). Three case studies are provided in support of the authors push for open innovation.

The first case study focuses on how IBM overcame the pressures from market-dominating competition by using open innovation. IBM took the plunge and converted their methodology from closed to open innovation, yielding many benefits after switching. IBM is a legacy company that essentially created the underlying computer science used in both software and hardware for much of modern technology. One issue that IBM had to tackle was their complete vertical integration. To overcome their closed innovation and vertical integration, IBM turned to open innovation to broaden their capabilities. In doing this, IBM went from providing an end-to-end computing system in a closed environment to partnering with their clients to better meet the client’s goals. IBM stopped guarding their technology, and instead allowed other companies to leverage it, thus maximizing IBMs profits.

The second case study reviews how Intel incorporated open innovation from the beginning, and the success that it brought them. The founders of Intel used lessons from prior employers and chose open innovation to close the divide between research and development from the start. Open innovation worked significantly better than traditional R&D as seen with IBM and Bell (AT&T). When companies like IBM and Bell significantly reduced their R&D budget, customers looked to Intel to continue improving to meet new customer demands.

The third case study centers around the Lucent Bell Labs and how they created a new way of marketing through the establishment of venture capital firms. Lucent Bell adopted a systematic approach to designing a new business model for the company's internal technology after carefully studying Xerox's business model. Lucent Bell’s open success rule was to spread internal knowledge into the external marketplace, to commercialize the company’s internal technology through creating an external venture organization, and to create a new business model in the process.

The author analyzes how the companies should use their internal and external intellectual property to create value through the study of business model. The author believes it crucial for a company to find a suitable model that maximizes the value of intellectual property by analyzing internal and external business model limitations. He goes on to assert that companies should first study the entire technology market, and then work on how to manage the intellectual property. He also briefly introduces the patent research and application process by citing case analysis of several large companies (Millennium Pharmaceuticals, IBM, and Intel).

The conclusion recaps the concepts of how a company can make the transition from closed innovation to open innovation by defining a business model through the learnings of others, Launching the VC model, and most importantly, creating the relationship between company and knowledge source. In addition, there are key insights on advancing a current business by growing new business and discovering new opportunities to expand the current business. In summary, the author provides many facts to back the argument that companies should embrace Open Innovation.

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Otrytrerl
Open Innovation propounds the thesis that corporations should take a broader approach to innovation and IP (assuming that doing so fits within the company's business model). This book is essentially a series of case studies that the author uses to support his thesis. The first half of the book focuses primarily on Xerox and its PARC R&D facility; then the author moves on to Intel, IBM, Lucent, and a handful of others.

While interesting and well presented, the book is clearly aimed at senior managers at medium and large businesses, particularly those with large internal R&D organizations and a closed innovation strategy. Small businesses and 21st-century tech firms won't get much from this book, as most of those organizations either already espouse most of the qualities of open innovation or don't have the traditional R&D mindset and IP portfolio to need to worry about this "open innovation" strategy.

Finally, this book is starting to show its age. Most of the case studies date to pre-2001, so they are reviewing companies at the very tail-end of the dotcom bubble. A lot of things have happened, especially regarding the internet, since these cases were presented.
Painbrand
This book is as far as I know the first book dealing with the open innovation idea. Sure nothing is totally novel under the sun. There is a lot of stuff written about outsourcing other aspects than innovation. There is work on user innovation (The Sources of Innovation). And there is the open source movement in software.

Still this book was the first to use these ideas and put them in a useful framework that is relevant for most businesses today. This is a valid extension of previous ideas. For this reason I think this book is very valuable if you are a manager or an academic interested in open innovation. I could also recommend the author's Open Business Models: How to Thrive in the New Innovation Landscape, which is almost like part 2 of this book. I would recommend reading them together. The author's recent Open Services Innovation: Rethinking Your Business to Grow and Compete in a New Era is mostly covering the same ground and I can't really recommend it.

Chesborough is a scholar and his writing is a bit scholarly. If you don't like this approach because you think most business schools ideas are a bit fluffy and disconnected from reality you might consider The Open Innovation Revolution: Essentials, Roadblocks, and Leadership Skills instead. This book is taking the perspective of a middle manager that wants to do open innovation in the company in which he is working. It is very much a hands-on approach of how to do it. Some managers, me included, are not so keen on this kind of managerial self-help book, but if you like that kind of book please have a further look. On the other hand if you want more of a research perspective have a look at this edited volume, which has contributions from several academics Open Innovation: Researching a New Paradigm.

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