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Download Everything You Need to Know about Marketing fb2

by Patrick Forsyth,Steve Cuthbert

  • ISBN: 0749429836
  • Category: Money & Business
  • Author: Patrick Forsyth,Steve Cuthbert
  • Subcategory: Management & Leadership
  • Other formats: lrf docx doc txt
  • Language: English
  • Publisher: Kogan Page; 2 edition (September 1, 1999)
  • Pages: 100 pages
  • FB2 size: 1730 kb
  • EPUB size: 1582 kb
  • Rating: 4.7
  • Votes: 759
Download Everything You Need to Know about Marketing fb2

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The book is illustrated throughout with cartoons and humorous quotes and features a quiz for readers to assess their potential as marketing directors. The author, Patrick Forsyth is a director of Marketing Improvements Learning Ltd, one of the UK's leading marketing consultancies. He lectures on a wide variety of marketing topics and is the author of many best-selling books on sales and marketing. Format Paperback 150 pages.

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Items related to Everything You Need to Know about Marketing. Patrick Forsyth is a marketing consultant and trainer with over 20 years experience. He is the author of a number of successful business books. Patrick Forsyth Everything You Need to Know about Marketing. ISBN 13: 9788175545809. Everything You Need to Know about Marketing. He runs Touchstone Training and Consultancy, which specializes in work in marketing, sales and communication skills.

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Even more informative in its latest edition and just as good a read, Patrick Forsyth's down-to-earth overview of the concepts, techniques and jargon of the world of marketing sets out the fundamentals that will enable any reader, whether a new entrant keen to learn or a working professional anxious to improve their career prospects, to become an instant 'expert'.

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